In the last year, the ecommerce landscape has experienced significant transformations with the growing prominence and integration of diverse Amazon systems. Prime, Fire, Alexa, AWS, and other platforms have seen increased influence, shaping various aspects of consumer life.
Amazon strategically positions itself to be deeply interconnected with every dimension of consumer activity, spanning shopping, media consumption, transportation, and even health monitoring, aiming to establish itself as the central hub of modern life.
Dive into this article by Prebo Digital CEO, Timo Dinkelman here.