AI search optimisation services
Get discovered when customers ask AI who to trust and what to buy.
Win more opportunities from the questions customers ask before they choose. We combine SEO, answer focused content and AI search strategy to make your expertise, products and services easier to discover.
What should I choose for my business?
Helpful, well supported sources shape the answer.
DISCOVERY → TRUST → ACTION
The opportunity
Meet customers throughout their research journey.
A strong AI search presence starts with being a genuinely useful source.
We examine the questions your customers ask, the pages they encounter and whether your expertise, products and services are clear enough to be found and referenced. Then we prioritise work that supports qualified discovery.
Understand the terms
One customer question. Three ways to be discovered.
These real search examples show how a customer can encounter brands while researching the same topic: “best running shoe for women”. Prebo’s SEO packages bring the three approaches together.
SEO / Search engine optimisation
Appear in the results customers browse.
Traditional search presents product listings and web pages that a customer can compare and click. We strengthen your technical foundations, page relevance, product or service information and helpful content.
Customer sees: products and relevant website results
AEO / Answer engine optimisation
Make your expertise useful in direct answers.
Google’s AI Overview summarises the question and presents supporting sources. We make the information on your site clear, specific and well supported so it can serve a customer’s question.
Customer sees: a direct answer with sources to explore
GEO / Generative engine optimisation
Earn a place in AI assisted comparisons.
A conversational answer can weigh options, explain who each one suits and cite supporting sources. We build connected, credible coverage that helps AI systems understand your offering and its best fit.
Customer sees: recommendations with context and cited sources
Grow visibility across the full journey.
Explore Prebo’s SEO packages, including AEO and GEO optimisation.
AI Maturity Audit
Build your AI search strategy on a clear picture of your brand.
Our AI Maturity Audit gives you an evidence based view of your visibility readiness: how clearly AI systems can retrieve your business, how useful your content is for customer decisions, and where your public signals need attention.
Our specialists turn the findings into a scored assessment and prioritised action plan, then help you put the right SEO, AEO and GEO work into motion.
01
Visibility baseline
What appears for brand and category questions
02
Readiness score
Evidence across four core categories
03
Action plan
Quick wins and strategic priorities
What Prebo delivers
Search strategy made useful to customers.
01 / Foundation
Technical and content audit
We review indexing, crawl access, internal linking, page experience and how clearly the site explains your offering.
02 / Coverage
Connected answers
We improve key service or product pages and build supporting content for real questions and comparisons.
03 / Improvement
Measure and refine
We track search visibility, identifiable AI referrals, qualified traffic and conversions, and adapt to the evidence.
Why partner with Prebo
Search specialists, commercial thinking and technology built for the job.
straider.ai helps us identify demand, structure connected content, publish at scale and monitor performance. Our team sets the strategy, reviews quality and connects every priority to your customer journey and business goals.
Where a website has hundreds or thousands of relevant pages to improve, the platform can help us work consistently without losing human judgment.
straider.ai
Search demand → connected content → performance
Prioritise the questions that matter. Build useful coverage. Learn from results.
How success is judged
Visibility matters when it supports the business.
Discoverability
Relevant indexing, search visibility and observed presence in the AI experiences we can test.
Qualified interest
Engaged visits and referral traffic where the source can be identified. We interpret source data alongside broader search trends.
Commercial outcomes
Enquiries, purchases or other agreed actions, assessed alongside lead quality and your wider search performance.
Frequently asked questions
Working with Prebo on AI search.
Is AI search optimisation different from SEO?
It builds on SEO fundamentals. We also look at answer clarity, connected topic coverage and how your brand appears in AI powered search. For Google’s AI features, there is no separate technical shortcut or special AI schema requirement.
Can you guarantee that ChatGPT or Google will mention us?
We improve the quality and accessibility of your sources, then measure visibility over time. Each platform selects its own sources, so we report observed results rather than promising a specific mention.
How long does it take to see results?
Technical fixes and content improvements can be implemented quickly, but discovery, indexing and measurable business impact take time and vary by site. The assessment sets a baseline and realistic priorities before a timeline is proposed.
Do we need to rebuild our website?
We start with valuable improvements to existing pages and technical setup. If the site architecture needs broader work, the assessment will make that clear.
Will you use AI to write all our content?
Technology can support research, structure and production. Our team directs the strategy and reviews accuracy, usefulness, brand fit and the claims made before publishing.
How do you measure AI visibility?
We combine repeatable checks of relevant prompts and platforms with search data, identifiable AI referral traffic and conversions. We explain the strength and limits of each measurement source.
Is this relevant to B2B or ecommerce businesses?
Both can benefit when customers research complex choices. The work differs: B2B may need stronger service and expertise coverage, while ecommerce often needs clear product data, category pages and buying guidance.
What do you need from us?
Access to the website and available search analytics, clarity on your best customers and products, and someone who can verify business or technical claims. We agree on approvals before publishing.
Does paying for ChatGPT Ads improve organic answers?
ChatGPT Ads are paid placements separate from responses. This service develops organic discoverability; our ChatGPT Ads team manages paid campaigns.
Start with a clear view
Become the business customers discover and trust.
Let’s connect your search foundations, content and expertise to the questions that shape buying decisions.