Weelee faced a significant challenge in the competitive automotive market: increasing organic traffic and boosting the number of vehicle listings completed through organic search. The goal was to enhance their online visibility, attract more users, and ultimately drive higher engagement and listings on their platform.
To tackle these challenges, Weelee partnered with Prebo Digital to prioritise SEO. The strategy focused on creating user intent-driven content that directly addressed what potential customers were searching for. By generating razor-targeted blog content, performing competitive analysis, and implementing on-page optimisation, the team crafted a comprehensive approach to boost Weelee’s search engine rankings.
High-quality backlinks from authoritative sources and guest blogging on high domain authority websites further strengthened Weelee’s online presence. The creation and optimisation of keyword-driven landing pages ensured that the content was not only relevant but also highly visible. Additionally, technical aspects, such as website speed optimisation, were addressed to enhance user experience and improve page load times.
In the first year, Weelee saw a 65% increase in organic traffic, which contributed to a 101% rise in leads and a 115% increase in completed vehicle listings. The platform’s organic conversion rate improved by 22%, and there was an 82% boost in keyword rankings on the first page of Google. By prioritising SEO and implementing a focused strategy, Weelee significantly strengthened its market position and achieved remarkable growth in both traffic and conversions.